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Pink Poppy Flowers

Cookie Policy

Last Updated: 19/03/2026

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1. Introduction

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This Cookie Policy explains how Empire Auto Valets ("we," "us," or "our") uses cookies on our website: Info@EmpireAutoValets.co.uk. We believe in being transparent about how we collect data. This policy should be read alongside our main [Privacy Policy], which explains how Brandon handles your personal information.

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By using our site, you can choose which non-essential cookies we use via our cookie consent banner.

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2. What Are Cookies?

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Cookies are small text files placed on your device (computer, tablet, or smartphone) when you visit a site. They are widely used to make websites work better. Think of them as a "memory" for the website: they help the site remember your preferences and ensure the forms you fill out actually work.

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3. How We Use Cookies

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We use cookies for a few specific reasons:

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  • To provide a smooth experience: Ensuring our "Vehicle Analysis" forms and service pages load quickly for you.

  • To keep the site safe: Using security cookies to prevent "bot" attacks or fraudulent form submissions.

  • To plan our business: Using analytics to see which towns in Shropshire (like Telford or Shrewsbury) are searching for detailing the most. This helps Brandon plan his travel routes more efficiently.

  • To future-proof our ads: We may use tracking cookies even when we aren't running active ads. This ensures that if we do show you an ad later, it is actually relevant to you.

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4. The Types of Cookies We Use

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Strictly Necessary Cookies

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These are essential for the website to function. They handle things like security and page navigation. Because the site cannot work properly without them, these do not require your consent.

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  • Examples include: XSRF-TOKEN, hs, and SSR-caching (standard Wix security and performance tools).

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Analytics and Performance Cookies

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These allow us to count visits and see where our traffic comes from. It helps us understand which services, like "Stage 1 Paint Correction," are the most popular. We only use these if you click "Accept" on our banner.

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  • Example: Google Analytics.

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Marketing and "Future-Proof" Cookies

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These cookies track your activity across websites to help us deliver relevant advertising later on. As mentioned in our Privacy Policy, we keep these active and ensure our future marketing is focused on the right people.

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  • Examples: TikTok Pixel, Meta (Facebook) Pixel, and Google Ads.

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5. Third-Party Integrations

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Because we use a trusted external partner to manage this site, and because we use platforms like Wix, Google, and TikTok, these third parties may set their own cookies on your device. We do not control these directly, but we only work with providers who meet UK data protection standards.

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6. Managing Your Choices

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You are in control. When you first arrived on our site, you saw a banner asking for your permission. You can change your mind at any time by clearing your browser cookies or clicking the "Cookie Settings" link at the bottom of our site.

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Note: If you choose to block all cookies, some parts of our website (like the contact forms) might not work exactly as they should.

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7. Contact Us

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If you have any questions about how we use cookies, please get in touch with Brandon:

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